In order flow with the trends, Santa Walter is moving into social networking. He has recently started social networking accounts in several places:
To go with all of that activity is a workshop through Cornell Entrepreneur Network by Colleen Wainwright (the Communicatrix) entitled “Low-to-No-Cost Marketing Using Social Media and Good, Old Common Sense”. This is moving towards the new concept being bandied about known as ‘viral marketing’ and other such catch phrases.
Santa Walter is always looking at new ideas and concepts! We shall see how this plays out this year.
Even if the contracted services involving Santa have already taken place, the client always decides on the value received and may make any changes merited. Adjustments to the payment due may be made by the client as desired. Full refunds of all payments are available for up to 30 days following the event. Santa For Events; Santa4Events cares only for client satisfaction.
Santa Walter’s approach is shaped and tempered by his years in hospitality management. In the restaurant, if the food isn’t right, then it needs to be redone or an adjustment made to the guest check. If the service warrants an adjusted gratuity either up or down, the guest has the right and responsibility to provide feedback to the server. If the Santa visit is exemplary, then please consider putting extra in the envelope.
No contract needed; no deposit required. Simply book your date and confirm by October if you have booked in advance. Payment can be cash, check, PayPal (credit cards accepted for those who want simplified record-keeping). 100% Satisfaction Guaranteed. Period.
It is always gratifying when clients say nice things about Santa Walter’s visit. Here are a few samplings from those who want to make sure of a booking for next year:
- "Thank you so much, Walter, we had such a fabulous time havig you– you do such a amazing job! I hope the rest of your evening and Christmas Day was relaxing and joyful. Happy New Year!"
- "Dear Santa Walter, Hello ! Thank you !!!! You are the best Santa we have ever seen !! We had so much fun children & adults on Christmas eve! It was magical, we are still talking about it , you made a very special Christmas for everyone ! We want you back next year, put us down for 7:30 Christmas Eve, again. Thank you so much!"
- "Hi Santa,Hope you’ve recovered from the big day and the month before. Just have to say you’re the greatest. We need you for next year because after your performance there’s no one else that could fill your shoes. Thanks again and have a Happy and safe New Year. Please keep our phone no. Looking forward to next Christmas!"
Santa Walter is getting ready for Christmas Season 2009. His calendar is booking up pretty quickly, so please contact him right away if you have a date and time in mind. Already, there are 21 bookings for next season, and 2009 is still just around the corner.
Santa had a great time at all the events this last year and is looking forward to 2009.

One possibility is to reserve a photo session to make your family Christmas card so you can send it out early. Before the season starts, consider having a personal visit from Santa Walter for only $75 for lots of photos. Also, be watching for news on early-bird photo sessions in November where your Christmas photo can be taken in turn for a nominal donation.
Some of the business clients are finding a value in being able to put Santa’s visit onto a credit card. It is easier to document with the monthly statement on a card than to sign out petty cash receipts. Santa For Events now offers a PayPal invoice that can either be printed out and used as a request for check, or payment can be put on a charge card. If you are interested in that option, please let us know in advance, so we can make it happen for you. Santa Walter and Santa4Events are always looking for ways to support a quality experience with each client. 
A few clients are already looking ahead for next year, while realizing that prime bookings for a professional and accomplished Santa are sometimes already taken. As of December 8, there are already 1 family party visit and 3 corporate parties booked for next year. Several pleased clients have also said they will be re-booking for next season. It is always a nice feeling when people appreciate what we do for them and want us to continue. For that, we are grateful; thanks very much.
Santa Walter
Lots of folks are really impressed with Santa Walter’s presence, especially when in the red suit. His beard is unbelievably authentic; a natural, real beard. The twinkle in his eye when visiting with children is genuine as well.
Already, some requests have been passed on to other Santas because the time and date are already booked. Please get your request in as soon as possible to avoid disappointment. Other Santas may be available; please contact Santa Walter to help make arrangements. His email address is santawalter@santaforevents.com as well as santa@santa4events.com. New this year is the addition of a “Sleigh Phone” for Santa Walter: 408-728-3674. His regular cell phone is available before 8:15 AM and after 4:15 PM on school days is 408-390-3702. Home and fax number is 408-238-5569.
Satisfaction Guaranteed. Period.
Even if the contracted services involving Santa have already taken place, the client always decides on the value received and may make any changes merited. Adjustments to the payment due may be made by the client as desired. Full refunds of all payments are available for up to 30 days following the event. Santa For Events; Santa4Events cares only for client satisfaction.
Santa Walter’s approach is shaped and tempered by his years in hospitality management. In the restaurant, if the food isn’t right, then it needs to be redone or an adjustment made to the guest check. If the service warrants an adjusted gratuity either up or down, the guest has the right and responsibility to provide feedback to the server. If the Santa visit is exemplary, then please consider putting extra in the envelope.
Additional Santas may join our cast, who will meet the expectations of the rigorous standards of excellence embodied in Santa For Events. Also joining the cast is Mrs. Claus Mary Jo, who is a graduate of a professional clown school and performing experience. She is joined by Elf Heather who coordinates crafts, goody-bags, and photo services. Elf Jenny is returning as a companion elf, and will be joined by additional young people to support Santa for all visits. Elf Chris continues his work as our Information Technology Elf and technical coordinator. For Christmas 2008, the cast will have more than doubled!
In Santa For Events, we will be asking each client to supply us feedback. While we strive for perfection, as human beings we are subject to occasional lapses. Please help us constantly improve. Based on Christmas Season 2007 feedback, we are adding the elf companion to every Santa party event. The clients who benefited from having Elf Jenny along were uniformly positive. We are recruiting additional elves for Christmas 2008, who will participate in training before the season starts.
Healthy Kids: Santa Cares – August 16, 2008
The day alternates between being for the kids and being for the Santas. The schedule follows:
7:45 AM sign-in begins for 8:00 to 9:00 Healthy Kids: Walk With Santas
8:45 to 9:10 Health Kids: Healthy Santas — Photo Finish
9:15 to 11:30 AM Healthy Santas Symposium
- Mary Johnson, RN, MBA — Seminar: Noted expert in geriatric issues and health for longevity
- Heather Henry — Seminar: Nutrition, menu planning and recipes
11:30 to 1:00 PM Healthy Kids: Healthy Lunch With Santas at Sweet Tomatoes Restaurant. Families are welcome to buy their lunch and chat with Santa and Santa’s Helpers. Photo opportunities are outside, after eating.
1:30 to 2:45 PM Santa as Entertainer: Singing Lessons at nearby Santa Clara University by Nancy Wait-Kromm, Music Department Chair, who is noted as a vocal instructor, singer, and director. Each participant receives CD for practice, and performance.
1:30 to 2:45 PM Santa as Entrepreneur: Marketing Action Plan starts each participant well on the way to developing a comprehensive marketing plan with business cards, post cards, bulk mail, website, Google Adwords, free classified ads, community forums, referral agencies, booking agents.
3:00 to 4:15 PM Santa as Entertainer: Storytelling Skills
6:00 PM to 9:00 PM Red Tie Dinner (details to be worked out) [separate checks]